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The AI SaaS Launch Kit — free, no opt-in tricks.

80 pages of the templates, scripts, and checklists we used to launch three AI products to $10k MRR. Drop your email and it's yours.

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GDPR-friendly 4.2 MB PDF 80 pages · 30 min read
Freev3.2 · 2026

The AI SaaS
Launch Kit

80 pages · 12 templates · 1 goal

PRD template
Launch timeline
Outreach scripts
97-item checklist
Pricing teardowns
Demo video script
Built by the team behind 3 AI products, $10k+ MRR combined.
What's inside

8 templates. 1 launch.

Every template has been used in a real launch — and edited after each one.

PRD template (Notion)

Battle-tested across 30+ launches. Skip the blank-page panic.

Launch timeline

Day-by-day plan from beta to GA, with email + social templates.

Outreach scripts

Cold email + DM templates that booked us 40+ calls in week one.

50 AI image prompts

Hero shots, social cards, OG images — copy-paste ready.

Demo video script

90-second explainer structure that converts at 6.2%.

Pricing page teardown

12 real AI SaaS pricing pages annotated with what works.

Landing page snippets

JSX blocks you can drop into any Next.js site in minutes.

Launch checklist

97 items from 'domain bought' to 'first paying customer'.

SO
About the author

Built by Sara Okafor, ex-founder.

Sara launched two AI products to $10k+ MRR and led growth at a third. She writes about AI product launches on Substack (32k subscribers) and tweets about it to no one in particular. The kit is the full set of materials she wished she'd had on day one.

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What readers are saying

The PRD template alone saved me a week. I shipped my beta in 11 days.
ML
Marcus L.
Founder, Slingshot
I bought $400 of templates before this. These are better. And they're free.
PR
Priya R.
Indie hacker
The launch timeline is the only one that survived contact with reality.
HK
Hadi K.
Co-founder, Quill

Last questions.

Is it really free?

Yes. No upsell, no credit card, no 'premium tier' of the same kit. We make money elsewhere.

What's the format?

PDF + a Notion workspace link. The Notion version is editable.

Can I share it with my team?

Yes — please do. Forward the email or share the Notion link. We don't gate it.

Will you email me later?

Only if you opt in to the newsletter. The kit itself triggers no follow-up emails.

Do you have a refund policy?

It's free, but if you want a refund we'll send you $5 for your trouble. Email us.

Ready when you are.

Drop your email. Get the kit. Ship the launch.

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